TheCityFix Brasil sustainability blog wins national Top Blog 2012 award
EMBARQ Brasil placed first in the Sustainability category of Brazil’s Top Blog 2012 awards, for their blog, TheCityFixBrazil. The award was presented to EMBARQ Brasil’s Rejane Fernandes, Maria Fernanda Cavalcanti, and Mariana Gil in a January 26th awards ceremony at Sao Paulo’s Paulista University.
One of 18,000 entries nationwide, across 25 categories, EMBARQ Brasil beat fellow contenders, Natura and Gisele Bundchen to win the top prize. Supporters from the EMBARQ network and readers of TheCityFix Brasil cast their votes online to propel the blog into one of the 100 finalist spots. The final phase was decided by an academic jury, considering both the content and technical quality of the blogs.
TheCityFixBrasil.com was launched in May 2011, as an online resource for sustainable transport news, research, and best practice solutions from around the world. Today, the site connects a global network of 27 contributors, including engineers, entrepreneurs, urban planners and researchers, who explore environmentally and socially responsible ways to make cities better places to live.
In 2011, the blog ran for the Top Blog contest and was included among the top 100 blogs, but maturity came during its second year, together with more readers, contributors and dissemination of contents by other blogs and websites. The Top Blog Award committee recognized its growth and improvement with the number one honor in the 2012 competition.
TheCityFix Brasil was a pioneer information vehicle on sustainable mobility in the country. Even today, only a few media vehicles address this issue specifically. As a blog, contents tend to become viral, and influence more and more people every day. This award is a recognition that TheCityFix Brasil is reaching and inspiring more and more Brazilians who share the interest for urban mobility and sustainability.
EMBARQ Brasil sees the award as a culmination of the leadership and direction of TheCityFix Brasil editor, Rejane Fernandes; the support and assistance of Richard Katz; and the daily research and writing contributions of Maria Fernanda Cavalcanti.
The blog is expected to grow in 2013, with more visits from readers and new contributors.